Eric Kingdon, European Technical Marketing Manager for Sony Europe, explains in easy to understand terms the advantages of SXRD and all the other innovations and technologies behind the Qualia 004 that was part of a superb HD demonstration, and then gave us an exclusive look at its new little sister, the real “scoop” of the Salon, the “RUBY” or VPL-VW100, as well as explaining the technical qualities and technical aspects of the Sony’s new X90-ED speakers.